Latest news and updates from the PlayFab developers

by Thom Robbins 2015-10-02

Webinar Wrap-Up: Live Game Ops Academy - User Acquisition

The PlayFab Live Game Ops Academy is the place to learn the key concepts for success with your live game operations. We know that operating a live game is hard, and there’s a huge gap in performance between the top-grossing game developers and everyone else. The Live Game Ops Academy is designed to help teach the skills that you need to close this gap.  You can learn more here.

An effective user acquisition strategy is the holy grail of live game operations. Whether it’s a mix of channels to generate a constant flow of new users at a sustainable cost or a clever tactic that gives your new game a boost in a short period of time, acquiring players is necessary to make games successful. This webinar covers the basic concepts of user acquisition. 

Didn’t make it? Watch the video above or get the slides from here.  

Upcoming Webinars

Learn more about our upcoming webinars by visiting Is there a topic you would like us to cover? Let us know via email.